The new music video by Shady and the Dogg includes some of the Bored Apes they purchased last year.
Two of the greatest hip hop artists – Eminem and Snoop Dogg – produced a new video that, aside from marijuana, has multiple references to NFTs and BAYC, in particular. Both have experience in the field, owning several digital collectibles.
Shady, Snoopy, Bored Apey
Marshall Mathers III, as is Eminem’s real name, teased the new song and video in a tweet yesterday, referencing the duo’s previous issues with each other. This happened after Snoop Dogg said Eminem would not find a place in his top 10 greatest rappers of all time.
Staying true to his nature, the Detroit-based hip-hop artist responded in a song called Zeus. But the two seem to have put the past behind them as they appeared in the 2022 Super Bowl halftime show, alongside Dr. Dre, 50 Cent, Kendrick Lamar, and Mary J. Blige.
Further confirmation about their reconciliation came with the new song, in which Eminem opens his verse with “this probably should have happened a while ago.”
The video itself is half-animated, and that’s when the two rappers are displayed with NFTs from the popular Bored Ape Yacht Club collection. In Eminem’s case, that’s the one he purchased last year for 123 ETH (worth approximately $462,000 at the time) and is still displayed as his profile picture on Twitter.
Snoop Dogg is also portrayed by one of the BAYC NFTs he bought at the end of last year.
Both’s Other NFT/Crypto Engagements
Aside from buying Bored Ape #9055 last year, as mentioned above, Eminem also has several other digital collectibles related to his OpenSea account – Shady Holdings. Additionally, the legendary rapper, also an Oscar winner, launched an NFT collection of his own called Shady Con (named after his hip hop alter ego – Slim Shady).
Snoop Dogg, on the other hand, has been even more involved with the crypto and NFT industry. He promoted Dogecoin last year, but his engagement with non-fungible tokens shot up after he revealed to be Cozomo de’ Medici – an anonymous NFT collector that held such assets worth almost $20 million at the time.
He has also announced plans to have a collection on Cardano, participated in an investment round in crypto company MoonPay, had other Bored Ape-themed music releases, owns digital real estate in The Sandbox, and wants to bring digital weed farms to the Metaverse.
Featured Image Courtesy of OkayPlayer